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Candidate 4230
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B2B PR Copywriter Date Added 04/03/2019

Marketing Job

We are recruiting for an award winning, marketing and communications agency who are based on the outskirts of Wakefield and who boast an end-to-end marketing solution for their clients.


Sector: Commercial
Type: Marketing
Location: Pontefract
Salary: £25-30,000

Key Responsibilities

  • Copywriting - PR, Features, Brochures, Websites, Blogs 
  • Repurposing of original PR content for digital tools
  • Production of marketing materials - including flyers, posters, newsletters, e-newsletters 
  • Client liaison and account management 
  • Contributing to, and developing client marketing plans and strategies
  • Supporting colleagues

Key Skills and Experience

Due to the complexity of the role, our client is looking for experience. A minimum of 5 years' copywriting experience in a client facing environment (in-house or agency) is desirable although we will consider lesser experience for the right person. 

  • Good research and analytical skills to gain an accurate understanding of the subject in question / client tone of voice
  • The ability to digest information and produce succinct and compelling content for B2B audiences
  • Versatility; the ability to write in different styles to fit the clients' audience and to create different types of written content, including long-form articles, blogs, case studies, website, press releases, emails, social media. 
  • Strong media relation skills 
  • Minimum three A- Levels
  • Confident in MS Office packages - PowerPoint, Word, Excel

Personal Qualities

Our client is looking for a confident, pro-active and technically adept PR copywriter with B2B experience who can hit the ground running. You will have the ability to quickly grasp complex technical concepts and creatively translate into engaging and compelling content that inspires the target audience. 

  • Meticulous attention to detail
  • A creative flair and an eye for stories that will resonate with audiences 
  • Highly organised and proactive with strong planning and time management skills. 

The client is in a particularly strong period of growth and so this is the perfect time for someone looking for the next stage in their career with some real potential to climb the corporate PR ladder. 

Closing Date

04/04/2019, 12:00


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