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How to attract fresh talent into the logistics industry

How to attract fresh talent into the logistics industry

A study reported by Food Manufacture has found that only 42% of young people know what 'logistics' actually means. Over the last few years, the logistics industry has been heading towards a skills shortage which has the potential to threaten the world's supply chains. This has been in part due to the increasing demand for freight and growing need for qualified drivers. However, the situation has been worsened by a shortage in young people choosing logistics as a career path with 45% of current drivers over 45, and only 9% under 25. As a result, the average age of drivers has risen to 46 years old, meaning the vast majority of the workforce is nearing retirement. The sector contributes over £120 billion to the UK economy every year, so it’s easy to see why investment is needed. We need to start considering how to attract fresh talent into the logistics industry.

Identifying the barriers that may be preventing younger drivers from beginning a career in logistics is the first step. Most millennials are not aware of the range of roles available within logistics, such as production managers, data analysts, freight coordinators, or distribution managers. A quarter of the young people that took part in the survey also said they don't believe there is gender diversity in the sector. It's obvious that more needs to be done to recruit and retain talent.

Focusing on educating and raising awareness of logistics, before young people leave school, will help promote it as a strong career choice. The Chartered Institute of Logistics and Transport (CILT) has long been urging the Government to invest in driver-apprenticeship programmes, helping to grow and nurture talent. The industry has already started to address some of the pre-conceptions about logistics, by increasing wages and improving conditions such as time at home for drivers.

More needs to be done to position logistics as a fulfilling and motivating career prospect for young people. The demand for freight is expected to continue and, along with it more drivers.

At Juice Personnel, we have over 50 years combined experience recruiting for this sector. To find out why the team at Juice would be best placed to help you with your next recruit, click here. Or if you're a candidate looking to take those first steps, give us a call on 01924 377 500, or contact us here.

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"I approached Juice personnel in October 2014 looking for some temporary work. They were great to work with and found me a placement right away. This initially started as a temporary contract. After a few weeks the company offered me a permanent position working on reception on a part time basis. Since then, my personal circumstances have changed slightly and I applied recently for another position within the company on full time basis as a HR administrator. I was offered the position on a 3 month trail, which looks like it is now going to go permanent quite soon. I will probably be working with Juice again now as I will now be responsible for helping with the recruitment for the company. I am looking forward to working with Juice again. I am really enjoying my new role and I would like to thank all at Juice for all their help in finding me a great job and career. I wouldn't hesitate in recommending them to friends and family."

Tracy Johnson - Long Term Temporary worker

"I can not thank Juice enough for there kind professional help towards me getting a new job. I was out of work at the time and starting to panic about what to do next but Juice reassured me and found me the perfect job and was by my side right to the end and after my third interview with the company I got the job! Juice was always on hand if I ever needed them for advice on interviews or there afterwards to let them know how I got on. I highly recommend Juice to anyone. Thank you again!"

Jessica Rowley - Placed in a permanent position

"I have been registered with Juice for over 1 year and find everyone that works for the company professional, very helpful, honest and reliable. They have always been quick to find me work at reputable companies where I have enjoyed working, I would recommend Juice to anyone looking for work time and time again."

Lauren Clark - Temp to Perm placement

"Very professional and friendly staff. Made me feel at ease in the registering process and was very quick in finding me a suitable placement. From that placement I got offered a full time position. I would highly recommend Juice Personnel to anyone if you are looking for temp or permanent working positions."

Claire Issott - Temporary to permanent worker

"Hi ladies Just to let you know that I have accepted an offer of permanent employment this afternoon so I will no longer require your services. Thank you for everything over the past couple of months, I am really grateful for the temp placements and interviews you have sourced for me. "

Fiona Baker - Registered Candidate

"We have worked with Juice for the last five years and they know what calibre of driver we need to fit our company and the customers we serve. They provide drivers that understand the importance of the level of fluency that is required for the role they take on while driving for us here at Malcolm’s. I may also add that the staff at Juice are very friendly and always willing to help at any time."

Tim Cullen - Transport Team, W H Malcolm

""I found the Staff at juice personal especially Viki to be extremely personable and accommodating. I was kept up to date with the progress of my application and subsequent interview and received communication from Viki both before and after interview which I found to be helpful. I would highly recommend this company for anybody looking for new employment""

Jenna Hudson - Placed in a permanent position

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